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Most companies compete in crowded markets in specific niches. This document will serve as an analysis of your specific project with respect to best practices that integrate traditional and internet marketing to help you go through your current marketing...
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Many times I consult with web customers and they have built a substantial customer base with a retail website using Google Adwords. Other companies I consult with have fleshed out a very complete and comprehensive multi-channel and multi-faceted internet...
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If you examine the percentage of time you spend conscious and where you spend it, you may start to realize that a vast majority of your time is spent boxed up in a cubicle at work. Yes, the universalist cubism that runs rampant throughout the first five...
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In an e-commerce environment, there is a constant struggle between polar opposites that must be balanced and adjusted at all times. Some of those include: Customer Experience vs. Search Engine Experience Marketing Flexibility vs. IT Standardization Ease...
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This is the seventh installment in a series that blends website architecture, data structures, and SEO marketing into a collaborative design pattern continuing from SEO Weighted Auto Mapping - Best Practices for Web Product Catalogs - Part 6 . I initially...
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This is the sixth installment in a series that blends website architecture, data structures, and SEO marketing into a collaborative design pattern continuing from Part 5 - Best Business Practices for Product Catalog Data Structures - SEO Weighted Auto...
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This is the fifth installment in a series that blends website architecture, data structures, and Search Engine Optimization (SEO) marketing into a collaborative design pattern continuing from Part 4 - Best Business Practices for Product Catalog Data Structures...
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This is the fourth installment in a series that blends website architecture, data structures, and SEO marketing into a collaborative design pattern continuing from Part 3 - Best Business Practices for Product Catalog Data Structures - Customer Paths ...
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This is the third installment in a series that blends website architecture, data structures, and SEO marketing into a collaborative design pattern continuing from Part 2 - Best Business Practices for Product Catalog Data Structures - Speed vs Flexibility...
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This is the second installment in a series that blends website architecture, data structures, and SEO marketing into a collaborative design pattern continuing from Part 1 - Best Business Practices for Product Catalog Data Structures - Atomic Data We've...
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This is the first installment in a series that blends website architecture, data structures, and SEO marketing into a collaborative design pattern. Designing a product catalog is one of those "better get it right" projects that any e-commerce...
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Every company struggles with this, particularly as it grows. The way of organizing a corporate structure can be divisive at times, and clear release of pressure at others. I have found that as I witness the process of corporate reorganization due to the...
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I've been working in the online space for over twenty years... watching... coding... designing... managing... marketing... yet through all of that I have yet to start my own blog. I discovered the other day that I had generated probably over one thousand...